Get in the game the smart way. A plain-English intro to how the stock market works: stocks, ETFs, index funds and dividends, investing vs. trading, 401(k) vs. Roth IRA vs. brokerage accounts, comparing beginner-friendly apps and brokerages, placing your first trade and choosing order types, dollar-cost averaging, an intro to options and their risks, and the 10 rookie mistakes to avoid. Includes a starter investing plan worksheet. 8-page instant-download PDF. Educational only; Technology in Color is not a financial firm and this is not investment advice.